California AB 723: Complete Guide to the New Digitally Altered Real Estate Image Law (2026)

ab 723 consumer protection real estate photography Jan 28, 2026

Why This Law Matters to You

If you're buying or selling real estate in California, AB 723 affects you.

Assembly Bill 723 (AB 723), effective January 1, 2026, requires clear disclosure anytime real estate advertising images are digitally modified. This law aims to make California real estate marketing more transparent and help homebuyers, home sellers, and real estate agents accurately assess properties.

This guide explains AB 723's compliance rules, disclosure triggers, and how it protects California real estate consumers.

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AB 723, California real estate law, digitally altered images, virtual staging, real estate photography, consumer protection, MLS requirements, real estate disclosure, California home buying, real estate advertising

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Have questions about how AB 723 may affect your next real estate transaction? Reach out to a real estate *This content is for educational purposes only and does not constitute legal advice. Consult with a qualified attorney or real estate professional for specific situations regarding AB 723 compliance.*

California AB 723: Complete Guide to the New Digitally Altered Real Estate Image Law (2026)

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